Klaviyo helps B2C brands seamlessly integrate payment providers and launch targeted, AI-powered omnichannel campaigns.
Klaviyo is an AI-first B2C CRM designed for ecommerce, retail, and consumer brands to unify customer, product, and transaction data—making integration with payment providers seamless. Its standout feature is a unified data platform with 350+ integrations, helping brands drive effective omnichannel marketing campaigns. Ideal for marketers seeking robust automation and valuable insights from payment data.
Klaviyo is an AI-first CRM that unifies marketing automation, analytics, customer service, and customer data for brands looking to engage across email, SMS, WhatsApp, and more.
B2C brands, ecommerce businesses, retailers, restaurant marketers, wellness companies, and enterprises.
Disparate marketing, payment, and customer data make it hard to draw actionable insights or automate personalized experiences across customer touchpoints.
Klaviyo streamlines the integration of marketing and payment platforms, delivering unified data and AI-driven automation so brands can create personalized customer journeys at scale.
See what users are saying about klaviyo across major review platforms.
G2
1,000 reviews
Capterra
800 reviews
GetApp
600 reviews
Trustpilot
500 reviews
"Seamless connection with ecommerce and payment platforms makes Klaviyo powerful for businesses wanting unified marketing."
Verified User
Marketing Agency
"Combining data from multiple channels and payment providers into one platform streamlines campaign targeting."
Verified User
Tech Company
Review summaries are based on publicly available feedback from major review platforms. Ratings and reviews may have changed since compilation. Always check the latest reviews before making a decision.
Discover if klaviyo is the right fit for your team, company, and industry.
Automate follow-ups and personalized messages based on payment activity and customer behavior.
Unify messaging across email, SMS, WhatsApp, and more, using payment and customer data for segmentation.
Analyze how payment activity links to marketing performance and segment audiences for higher impact.
A comprehensive look at the features that make klaviyo stand out.
Send targeted, personalized email campaigns.
→ Engage customers based on real-time purchase and payment activity.
Create and send personalized SMS campaigns.
→ Reach customers directly on their mobile devices at moments that matter.
Send marketing messages via WhatsApp.
→ Connect with global customers through their preferred messaging apps.
Connect with 350+ apps and platforms, including ecommerce and payment providers.
→ Easily sync payment and customer data to unlock robust automations and analytics.
Use AI to deliver insights and predictions for campaign optimization.
→ Optimize revenue and engagement with smarter segmentation and timing.
Combine and centralize customer, product, and interaction data.
→ Gain a holistic view of each customer and their transactions.
Automate marketing messages and customer journeys.
→ Trigger communications based on payment events or customer behavior.
Create advanced audience segments for targeting.
→ Deliver highly personalized marketing at scale.
Connect klaviyo with your favorite tools and workflows.
Robust public APIs and app marketplace for integrating with payment, ecommerce, and analytics platforms.
Connects with 350+ apps via the Klaviyo App Marketplace, including payment processors and ecommerce platforms.
Integration with payment providers allows for deeper customer segmentation, event-triggered campaigns, and unified reporting, ensuring marketing aligns closely with revenue events.
Support channels include email, a comprehensive knowledge base, and an active community. Live chat and phone are not listed.
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Common questions about klaviyo answered.
Yes, Klaviyo offers native integrations and APIs to connect with multiple payment providers, enabling synchronization of transaction data with customer profiles.
B2C brands, ecommerce marketers, and multi-channel retailers seeking seamless integration of payment, marketing, and customer data.
Businesses without direct-to-consumer channels or those requiring niche industry-specific integrations outside Klaviyo’s marketplace.
Klaviyo stands out for unifying customer, product, and payment data with AI-driven marketing automation. Brands looking to leverage transaction information for more personalized, effective campaigns will benefit most. Its robust integrations and data platform make it a leading choice for scaling B2C operations.
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