Unify your marketing, data, and support with Klaviyo’s AI-powered CRM for B2C brands.
Klaviyo is an AI-powered CRM designed for B2C brands seeking unified customer engagement. It streamlines omnichannel marketing, analytics, and support with built-in AI agents. Ideal for ecommerce and retail businesses looking to personalize communications and scale marketing automation.
Klaviyo unifies marketing automation, analytics, customer service, and a powerful data platform, supporting omnichannel campaigns across email, SMS, WhatsApp, and more. It leverages built-in AI agents to personalize engagement and drive business growth.
Designed for B2C brands, retailers, ecommerce companies, wellness brands, restaurants, and enterprises seeking a unified customer engagement and marketing automation platform.
Disparate tools and fragmented data make it hard for brands to deliver consistent, personalized marketing and support across channels.
Klaviyo’s AI-first CRM offers unified marketing, data, and customer service—with omnichannel and built-in AI agents—so brands can know customers better and scale faster.
See what users are saying about klaviyo across major review platforms.
G2
1,000 reviews
Capterra
800 reviews
GetApp
600 reviews
Trustpilot
500 reviews
"Klaviyo simplifies multi-channel marketing and helps us automate personalized messaging across email, SMS, and WhatsApp."
Verified User
Marketing Agency
"We’re able to unify our customer data and scale campaigns efficiently with Klaviyo’s AI-driven platform."
Verified User
Tech Company
Review summaries are based on publicly available feedback from major review platforms. Ratings and reviews may have changed since compilation. Always check the latest reviews before making a decision.
Discover if klaviyo is the right fit for your team, company, and industry.
Automate and personalize email campaigns for segmented audiences.
Coordinating outreach across email, SMS, WhatsApp, and more from a single platform.
Centralizing customer profiles for personalized engagement and analytics.
Leveraging AI agents for efficient support and sales responses.
A comprehensive look at the features that make klaviyo stand out.
Targeted, personalized email campaigns driven by customer data.
→ Reach the right audience at the right time to drive conversions.
Create cross-channel SMS campaigns with personalized messaging.
→ Increase customer engagement with mobile-first communications.
Engage customers via WhatsApp in an integrated omnichannel environment.
→ Build closer relationships with customers on their preferred channels.
AI strategist and assistant for marketers.
→ Scale marketing operations and optimize strategies with AI support.
AI support and sales representative for shoppers.
→ Automate customer support and increase sales efficiency.
Advanced customer segmentation tools to reach target audiences.
→ Deliver highly tailored messaging and offers to increase retention.
Performance tracking, custom dashboards, and data visualization.
→ Make data-driven decisions and continually improve campaigns.
350+ native integrations and developer APIs to connect tech stack.
→ Extend Klaviyo’s capabilities across your whole ecommerce ecosystem.
Built-in platform for unifying and centralizing customer data.
→ Get a complete, real-time view of every customer to maximize LTV.
Central customer service tools for support and engagement.
→ Enhance support efficiency and customer satisfaction in one place.
Connect klaviyo with your favorite tools and workflows.
Developer APIs and 350+ native integrations to connect your entire tech stack.
Klaviyo App Marketplace with 350+ integrations for ecommerce, analytics, and messaging.
Integrations allow seamless data flows between Klaviyo and your ecommerce stack, ensuring better targeting and more efficient workflows.
Klaviyo offers email-based support, a comprehensive knowledge base, and a user community for peer-assisted problem solving.
Explore other options and see how klaviyo compares.
Common questions about klaviyo answered.
Yes, Klaviyo offers a Free Plan with up to 250 active profiles, 500 email sends per month, and 150 SMS/MMS credits per month.
B2C brands, ecommerce companies, retailers, and multi-brand enterprises looking to unify customer engagement and scale marketing automation.
Organizations focused exclusively on B2B or with no need for omnichannel automation may not benefit from Klaviyo’s B2C-first approach.
Klaviyo is an industry-leading, AI-driven CRM for B2C brands that want to centralize customer data, automate omnichannel campaigns, and leverage AI for growth. With a generous free plan and scalable features, it's ideal for growing brands seeking smarter marketing. Visit the official website for the most current pricing and plan details.
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